JUN 21-23, 2024
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Publishing through a Cultural Lens

📘 Behind the Spine
Industry Salon
10:00 am

Cookbooks are a universal human resource: a visual storytelling medium that mines food traditions and through them accesses our histories and cultural traditions. 

Artist and designer George McCalman and 4c publisher Bryant Terry discuss the issues on how to bring BIPOC chefs, writers, artists, activists, and innovators to our shared table: how to shift beyond industry atrophy to embrace cleverness and truth that will inspire readers, expand audiences, and give rise to a more sustainable world. 

As culture has changed and evolved towards a clearer understanding of our forgotten histories, this panel will delve into the opportunities that the publishing industry has at its disposal to sync up with our societal progression, which in turn serves its audience.